Archive for October, 2009
For the next five months, almost every little boy in America will be wearing shorts every day. So when it is time to do summer shopping, that is pretty much the only thing retailers need to stock for bottoms in the boys section. It is good to have a few other things just in case (jeans, cargo pants, etc), but keep the central display racks hung with shorts. Of course it is crucial to know what styles of boy’s shorts are really popular as well as what other items complement those shorts. Any children’s retail store is guaranteed success for the summer if it focuses on the shorts and provides the best styles.
So what are the most popular styles of shorts for little boys? The trend for shorts today in both teenage young men and small children is for shorts to be somewhat baggy and long. It was once thought that baggy shorts made maneuverability more difficult, but look at the professional skate boarders and so on. Roomy shorts provide flexibility and comfort. Oversized pockets are another essential. Cargo shorts have been a staple in the boy’s shorts arena for several years now, and they are not going away. Other general categories of shorts include extra long shorts, athletic shorts, patterned shorts, and “board shorts” (or surf shorts).
When it comes to picking out colors and patterns, many parents just bring their little boys along so they can pick out what they like. Kids are only going to wear what they want to wear, even if it means wearing the same pair of shorts every day. So keep an eye out on what colors and patterns the kid’s are picking out. Right now, neutral colored shorts are the most popular (brown, cacky, etc), but camouflage print is also very popular. We are also seeing a come back in the classic plaid prints on longer shorts for little boys. When it comes to board shorts, the more bright colors and cool designs the better, even when they are not at the beach.
Over the past decade, there has been a lot of weight attached to the word “organic.” This extends to foods, health and beauty products such as soaps, and to your clothes. But what many people do not understand is that while it is generally understood that organic foods and health products do have benefits since we consume food and apply beauty products directly on our skin and can be absorbed, many do not realize the serious benefits of clothing made from organic fibers especially for children.
First, it is important to note what makes organic clothing well, organic. According to the National Organic Standards 
board, “Organic agriculture is an ecological production management system that promotes and enhances biodiversity, biological cycles and soil biological activity. It is based on the minimal use of off farm inputs and on management practices that restore maintain and enhance ecological harmony.” Anything that is “certified organic” has met very strict guidelines set forth by The National Organic Standards Board. Every step in the production of the organic materials and to the production of the final product must meet this standards and it is these standards that help protect the environment and your children from the toxic chemicals that conventionally grown cotton uses in its production.
If think this is a huge investment in money, time, and energy, it is. But the question you may be asking yourself is “Why would manufacturers produce organic products? It hardly seems worth it.” The answer is consumer demand. Consumers want organic products for themselves as well as for their children for the sake of their health. The environment usually takes a back seat as a driving force in the wants and needs of consumers but the environment does benefit as well.
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